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Partnering with the Media for Disaster Preparedness

The local media can be helpful in getting preparedness messages out.

Through the years I've always tried to treat the media as a full-fledged partner in our efforts to prepare the community for disasters.

Here is an excellent example of one outlet, King TV in Seattle, using our expertise to inform and hopefully help prepare their online audience:

Prepare to be on your Own in a Major Pacific Northwest Disaster.

Eric Holdeman is a contributing writer for Emergency Management magazine and is the former director of the King County, Wash., Office of Emergency Management.