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What is Tile’s latest product meant to keep track of?

Answer: Your cat.

Closeup of a person holding a smartphone in one hand and pressing on it's screen with the other.
Shutterstock
Tile’s key chain Bluetooth tracker was originally designed to help you find your missing keys, but so many people have started using them to keep track of their pets that Tile has finally designed one specifically for pets.

This week the company unveiled Tile for Cats, which is exactly what it sounds like. They’ve designed a silicone case for their small Sticker tracker that you can slide onto your cat’s collar. The Sticker tracker has a range of 250 feet and the battery has a lifespan of about three years.

The one drawback is that Tile isn’t selling the collar attachment separately from the Sticker tracker, so if you already own a Sticker you’ll have to buy another one to get the holder. But at $40 for the whole bundle, it’s not that much more than the $30 price tag of just the Sticker.