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Why did Elon Musk kick Kanye West off Twitter?

Answer: For violating its rules (again).

Image of the Twitter login page on a computer screen.
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Those of us who follow tech news woke up this morning to multiple stories about, surprising no one, Elon Musk and Twitter. This time, however, they weren’t about any new structural changes that the social media platform’s new owner randomly made.

Musk made the decision to ban Ye, formerly known as Kanye West, from Twitter Thursday night, citing the rapper’s recent posts that “violated our rule against incitement to violence.” Ye had reportedly been posting a number of antisemitic and controversial tweets recently, including a swastika superimposed over the Star of David.

Ye’s account was first banned in October, for similar reasons, before Musk purchased the platform. Later in November, Musk decided to reinstate it along with a number of other high-profile users’ accounts including that of former President Donald Trump. Given the new ban, however, it appears that Musk is willing to uphold Twitter’s rules intended to prevent incitement of violence on the platform.